Hovingh & Partners: recognized experts in sales and negotiation training

In the Media

"Negotiation happens in the other person’s mind"

The video is in Dutch with Dutch subtitles. Here are the key takeaways:

  • Negotiation is everywhere: at work, at home, in daily life — it’s all about influencing others.

  • People make decisions mainly emotionally, but justify them rationally.

  • Good preparation goes beyond your own goals — understand what truly matters to the other side.

  • Flexibility is key: adapt your negotiation style (cooperative “blue” or competitive “red”) to the situation.

  • Building trust, empathy and long-term relationships creates sustainable results.

  • Small personal touches (sharing background, showing curiosity) can dramatically increase outcomes.

Featured Articles

In this section we collect articles, mentions and featured posts about Hovingh & Partners on LinkedIn. Discover how we help companies achieve exceptional results in sales and negotiation.

Featured Articles

Featured Articles

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Featured Articles

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